In an effort to reach potential new customers and support existing customers, in a multi-platform environment, Total ID Solutions, Inc. announced that the company has developed a new online video channel through YouTube.
Our company’s goal with this channel expansion is to generate additional traffic to our main site, and offer an expanded (24/7) support window. Our support department is currently open from 8am to 5pm EST, which can leave some of our west coast customers in the dark when it comes to getting their questions answered. The videos uploaded to YouTube should help aleviate some of their troubles concerns.
Since more and more companies are using the Internet to find and retrieve information, it just makes sense to add videos. Watching a video is typically easier than reading a long article, especially if you’re a visual person. The videos will be short and informative.
These new videos started rolling out in October, 2011; Total ID will continue pushing its new content on a weekly basis. According to YouTube, video content will be accessible on any device that can gain Internet connectivity and all the social features of YouTube, like the ability to share on Facebook or Twitter, will be integrated with the new service.
According to the YouTube web site, "Founded in February 2005, YouTube allows billions of people to discover, watch and share originally-created videos. YouTube provides a forum for people to connect, inform, and inspire others across the globe and acts as a distribution platform for original content creators and advertisers large and small." Our channel will expose us to new audiences and help us engage potential customers. This platform will create opportunities for us to promote our products and services, along with answering some customer’s questions.